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Writer's pictureBDA London

Weekly Roundup

Here's what's got us talking this week...


twitter connects crypto


Twitter Connects Crypto


Twitter has integrated NFTs, allowing users to connect their crypto wallet to their profile. Users can set their NFT assets as their profile picture, differentiated by a soft hexagonal-shaped box. With one of the world’s largest social media platforms creating an outlet and adding purpose to these digital items, it marks a significant step for the NFT movement. 


adidas tennis statement


Adidas Tennis Statements


Revealed through a striking sporting statement, Adidas has pledged to protect our oceans while raising awareness about the plastics entering them. The brand has placed a giant sustainable tennis court in Australia’s Great Barrier Reef, alongside their latest Tennis apparel range in partnership with Parley Ocean Plastic. This installation spotlights the brand’s eco-innovation strategies and the value of sustainability.



experimental food


Experimental Food


Design studio Bompas and Parr have created a pop-up bar based in Abu Dhabi, pairing experimental art and dining. The bar serves glow-in-the-dark sushi and cocktails, using ultraviolet light and bioluminescent ingredients to create the fluorescent shades.



netflix golden


Netflix Launches Netflix Golden


Netflix has launched a new Instagram and Twitter account centring Asian diaspora to celebrate Asian talent in front of, as well as behind, the camera. The account named Netflix Golden has launched with a campaign in partnership with Wong Fu Productions, which sees Philip Wang interview a variety of Netflix stars while making boba tea drinks.



ganni genderless collection


Ganni Drops A Genderless Collection


Ganni has expanded its assortment with a genderless collection featuring leisure and rainwear, focusing on unisex wardrobe-essentials. The Software collection comprises logo-branded sweaters, hoodies, sweatpants and other staple leisure pieces made from organic cotton and recycled polyamide. The range aims to make as many people feel included as possible while focusing on sustainability and comfort.



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