TRENDHUB IS THE READY-TO-BUY TREND DIVISION OF BDA LONDON.
Curated by the BDA London Trendhub team, our digital trendbooks provide a comprehensive guide for the season. Informative and inspirational, our products offer commercial and tangible directions that can be translated across product design, marketing and merchandising.
Trendhub is smart forecasting that combines the what, the how, and - most importantly- the why of the season. Each trend is anchored in changing consumer preferences, emerging design and innovation, to give a solid basis for exciting new product.
Trendhub combines the insight and expertise of BDA London’s dynamic consultancy work with a big-picture view of the market and the season. Each unique theme within the book is then translated into actionable product ideas. Our experienced teams can then tailor trends to your particular brand through our bespoke service.