Here's what's got us talking this week...
Calvin Klein x Palace
Calvin Klein and Palace have launched a co-branded collection fusing classic CK styles with Palace’s skate-inspired aesthetics. The campaign stars a roster of celebrities including Joan Collins, the Pet Shop Boys, Unknown T and Adwoa Aboah in an eclectic film mocking the unlikelihood of this collaboration.
The Argos & Pinterest Hotel
High street retailer Argos and social media platform Pinterest have partnered to create The Argos Mood Hotel. Spurred by the pandemic, the hotel captures the cultural shift of evolving and transforming your home to suit your mood. The space brings to life popular Pinterest home trends with everything from the hotel available to buy from Argos.
Primark Online
Primark has unveiled a website featuring a wide range of Primark products across fashion, homeware and beauty. Customers will be able to check stock and size availability in their chosen store, connecting online and physical retail. The site is currently being rolled out in the UK with plans to expand across all 14 markets over the year.
Selfridges Earth Conscious Pop-Up
Selfridges has unveiled its latest pop-up, a month-long retail experiment that imagines the earth-conscious shop of the future. The space spotlights a 3D printing machine, teaching consumers the craft of innovative materials while displaying NFTs with the artwork available to purchase in-store. The pop-up aims to provoke conversations surrounding future consumption and shopping habits.
Adidas x Humanrace
Adidas and Pharrell have launched a Humanrace unisex collection centring premium basics. The range comprises sweats, jeans, t-shirts and shorts forming luxurious staple styles in oversized and slouchy fits. Crafted from organic French terry cotton, the range’s inclusive sizing is based on Adidas’ Unite Fit system, ranging from 3XS to 2XL.
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