Here's what's got us talking this week...
Selfridges Offers Digital Artworks
Exhibition-retail space Selfridges Corner Shop, London, is fusing digital art with physical retail, selling NFT artworks including rare optical illusion style pieces by Vasarely and vintage designs by Paco Rabanne. The space is showcasing works by Vasarely and luxury fashion house Paco Rabanne, immersing consumers in-store and via the metaverse.
Coty's Carbon-Captured Fragrances
Coty has initiated production developing fragrances made from carbon-captured ethanol, in collaboration with LanzaTech. CarbonSmart ethanol decreases the need for agricultural land and excessive water usage, protecting biodiversity and limiting carbon emissions to encourage a more sustainable beauty industry.
Cou Cou's Yours Truly Campaign
Intimates brand Cou Cou is rejecting Valentine’s Day traditions of uncomfortable, one-off lingerie with a V-Day collection embracing comfort while honouring romance in its varied forms. The range features classic camis and high-rise briefs with an empowering campaign centred on love beyond romantic partners.
Ellesse x Cobra Kai
Ellesse has partnered with Netflix’s hit series Cobra Kai in time for the launch of its fourth season. The heritage sportswear brand has drawn on nostalgic 80’s fashion, taking inspiration from the classic 80’s Karate kid films. The range comprises tracksuit tops with detachable arms and sweats with graphics spotlighting the rival dojo houses featured in the show. 
UN/DN LAQR's Valentines Collection
Machine Gun Kelly’s nail beauty brand UN/DN LAQR has launched a new range in time for Valentine’s Day. The Mad Love collection features sultry shades of red and iridescent shimmers alongside commissioned prints by artist Jack Carden, fusing art and beauty.
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